Backstage with a dramatic robot.
LeBron James gets himself a pair of custom Nike shoes via a custom made shoe elevating podium. LED lights blast up through the podium tube as the shoes slowly rise to meet LeBron and the surrounding media.
(Taylor Swift “Shake it off” music video)
The project started out as a custom build using a large loudspeaker fitted to a large electronic megaphone.
In the end it was decided to just use an existing megaphone, take out all of the electronics (to make it lighter), and paint it.